Will AI replace counter and rental clerks?AI replacement risk 54% and how the work is changing

United States Retail Confidence ★★★★★

Median annual pay
$41,300
25th–75th pct. $35,630–$50,190
Top pay (est.)
$85,000
Top 10% $65,370
Pay in 5 years
$47,500est.
2031
Pay in 10 years
$54,600est.
$47,000–$63,400
Outlook score
44/100
★★☆☆☆ Below average
AI replacement risk
54%
Moderate
Job growth (10 yr)
+3.0%
46K openings / yr

Will AI replace Counter and Rental Clerks? AI replacement risk

54%
Moderate
Ranked #573 safest from AI among all U.S. occupations
Very lowLowModerateHighVery high

How AI is changing this job

A written analysis for this occupation is being prepared.

AI replacement risk compares the parts of a job that are easy to hand to AI or software (processing information, documentation, repetitive computer work) with the parts that are hard to automate (physical work, working closely with people, judgment in unpredictable settings), using O*NET work activities, work context, skills and knowledge. The result is a relative position among all occupations in the country, scaled to 0–100%. Methodology →

Skills, education and requirements for Counter and Rental Clerks

Key skills

Service Orientation
3.2
Reading Comprehension
3.1
Active Listening
3.1
Coordination
3.0
Speaking
3.0
Writing
3.0
Persuasion
2.9
Social Perceptiveness
2.9

O*NET skill level ratings (0–7).

Key knowledge areas

Customer and Personal Service
4.4
Administrative
3.9
Sales and Marketing
3.5
Administration and Management
3.5
Computers and Electronics
3.0
English Language
3.0
Transportation
2.5
Mathematics
2.4

What the work involves

Performing for or Working Directly with the PublicHandling and Moving ObjectsEstablishing and Maintaining Interpersonal RelationshipsMaking Decisions and Solving ProblemsProcessing InformationOrganizing, Planning, and Prioritizing WorkCommunicating with Supervisors, Peers, or SubordinatesGetting Information

Important abilities

Oral ComprehensionOral ExpressionSpeech RecognitionSpeech ClarityNear VisionWritten Comprehension

Education of workers

High school diploma
56%
Bachelor's degree
20%
Some college
13%
Associate's degree
9%

Training before entry

Up to 1 month
34%
None / short demo
32%
3–6 months
12%
6–12 months
9%
Over 10 years
5%
2–4 years
5%
1–3 months
4%

Related work experience

None
38%
6–12 months
18%
1–2 years
14%
2–4 years
11%
Up to 1 month
9%
3–6 months
6%
1–3 months
3%

Job Zone 2 — some preparation needed (O*NET)

Difficulty of entry: ★★☆☆☆ Fairly easy (from education, training, experience and Job Zone)

Pay and employment figures are national statistics. Projected pay, outlook scores and AI replacement risk are estimates from the Shigoto Zukan model, not guarantees. To request a correction, use the contact form. How to read the data
Sources: BLS OEWS May 2025; BLS Employment Projections 2025–35; O*NET 31.0 Database by USDOL/ETA (CC BY 4.0), modified by Shigoto Zukan. Pay ranges, projections and scores are Shigoto Zukan estimates.